We love to create great work. We love creating great work that works even more. Here's a taster of what we can do for our clients.
Since working with Pret we've been tasked with creating and delivering a number of posters to go in the 'gilt frames' which nearly every Pret shop features in its window. From brand messages to price messages, we've produced eye-catching posters to communicate with passers by on the high street using Pret's distinct visual identity and tone of voice.
Happily, Pret receives lots of thank you letters, emails and even cards from customers who have had an outstanding experience in a shop or with a Pret team member. Pret wanted to create a collection of these so we put together this little booklet which was handed out to their staff.
The Bean was designed as an internal comms piece exclusively for Pret's Baristas. It does everything from providing information about where Pret's coffee beans come from to offering tips on how to perfect their skills, all in Pret's individual style.
Pure Pret Stills are Pret's more exciting version of water - far more tasty than standard H2O but not so strong that they interfere with the flavour of your lunch. We were briefed to design new labels for the bottles. To catch attention and encourage customers to pick up a bottle we made sure each label was bright and arresting and, of course, gave Hippie a suitably flowery 70s feel.
Pret wanted something which would give customers an insight into who Pret are and what they believe. We created Good Stuff, which is effectively the little book of Pret. It gives an insight into Pret's approach to everything from ingredients to its commitment to charities. Whether customers have been going to Pret for years or they've never even heard of Pret, offer them a Good Stuff and you're sure to see a smile or two.
Every now and again, a Pret shop opening demands something a little bit special. We've worked with Pret to come up with new and interesting ways they can introduce themselves to a new community, from a competition between local art students to capture Pret through a piece of art, a local celebrity cutting the ribbon, or descending on a city's streets with branded squares of turf and wheelbarrows full of fresh fruit and veg.
When Pret was preparing to launch their first Norwich shop we suggested they use Adbikes. It proved a great way of getting Pret's messages out to customers who are near to a shop and, along with Good Stuff booklets and bookmarks, raise awareness of the shop and brand on the streets. We've been producing creative for Pret to use on Adbikes ever since.
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